Davinci Blog


Small Business Crisis Communications, Part 2

Attempting to build a working relationship with the media before a crisis ever occurs is a key strategy, according to experts.

Being a good community partner – and making sure the media knows it by distributing news releases about your good deeds - can pay dividends in the midst of a storm.

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Small Business Crisis Communications, Part 1

There are two types of companies in the world – those that have had a crisis and those that will. No industry is immune.

Crises come in all shapes and sizes, from natural disasters that could bring your operation to a screeching halt to criminal acts to workplace violence to data breaches. Bankruptcies, major lawsuits and other incidents may also potentially destroy your reputation or cripple your small business.

“A crisis is no... Read more


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