Business Marketing

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Is a PO Box the Answer for Your Growing Business?

Small business owners often struggle with the question of where to receive mail and packages without using their home address. Many entrepreneurs worry that using their home address for business purposes could lead to a lack of privacy or security concerns. 

Fortunately, there are many options available to businesses that need a mailing address that is separate from their home address. One of the most popular options is a PO box, but is it the right choice for your growing business? Let's take a look at some alternatives to PO boxes and what they can offer your business.

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Top 5 Cities to Start a Small Business in 2023

Starting a small business is a daunting task. From ideation to execution, there are multiple factors to consider before taking the plunge. One of the most critical decisions is where to set up shop. Choosing the right city can make or break a business, as it can impact everything from the cost of living to the availability of resources. 

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Why Does Location Matter for a Business? [5 Reasons]

For home buyers, the old adage, “Location is king,” is a controlling tenet. If you’re shopping for a home, you want to look for a home in a location with great schools, low crime rates, and short commutes to work and shopping. In the past, businesses looking for locations followed a parallel principle: You wanted a fixed office in a location that garnered a positive business impression. A location in an area where other successful businesses was typically where you started your search.

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Can You Run a Business from Home? [Yes, and Here's What You Need]

Many new businesses that are started each year aspire to be the next billion dollar business. This past year, a record number of businesses were started—5.4 million (20% more than any previous year on record). And while 2022 numbers are a bit lower due to economic headwinds, down 11% compared to the same quarters in 2021, they are still higher than pre-pandemic levels; 23% higher as compared to 2019. 

Some of these businesses have numerous employees, while others are run by solopreneurs. Some may start with the assumption that they need a permanent, fixed office space. But many weigh their options and are electing to run their businesses from coworking space, day offices, home offices, or a combination of the above. Permanent office space is expensive and lacks the flexibility small businesses require. 

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How to Connect your Business to the World? Elevating your Communication

Every company engages in business communication, whether they realize it or not. It doesn’t matter if you’re brand is a small third-party logistics company handling another business’s shipping services or a large marketing firm, your brand definitely makes use of business communication. In a nutshell, business communication occurs any time a representative of a business relays information to another representative of that business, a representative of another business, potential consumers, or any other party on behalf of the business. 

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