Charlie Sheen Sheds Light on Marketing Mistakes
A living object lesson for entrepreneurs. That’s what Forbes columnist Steven Berglas is calling Charlie Sheen.
“With his foray into monology Charlie Sheen has become a living object lesson for entrepreneurs. In a matter of months he took a product, himself, responsible for the success of the #1 rated CBS-TV sitcom Two and a half Men, and destroyed the grip he had on a thriving customer base,” Berglas writes.
What Small Biz Can Learn from Charlie Sheen’s Social Media BlitzThink what you want about Charlie Sheen. He’s dominating social media right now. The outspoken actor has surpassed Lady Gaga and President Obama in the realm of social networking followers.
Yes, Warner Bros. may have fired Sheen from his star role on “Two and a Half Men,” but the son of Martin Sheen is blowing up Twitter, mastering video and emerging as the talk of the Facebook world. Is there a social media lesson in all this for entrep... Read more