Archives for July 2011
How Social PR Can Help Your Small Business
Public relations campaigns have always been one of the main streams a medium, or large business would use to reach out to their prospective clients.
The idea is simple: Get inside the everyday life of potential clients, without making it look like an ad, using a clever trick or two, at times. As the Internet progresses, more companies are finding out that their best target audience could be regular participants in an industry-related so...
If Your Small Businesses Uses Wi-Fi ... Beware!
Does your small business offer Internet access to customers? If so, you should get proactive about security.
The National Federation of Independent Businesses has issued an urgent warning to small business owners: take steps to prevent customers from logging on and illegally downloading copyrighted materials.
Why the urgent alert? Because copyright holders—including record labels and movie studios—struck a deal with Internet Ser...
Study: Employees Happier Working From HomeWant happier, loyal and more productive employees? Send them home. No, don’t fire them. Just allow them to work from home—at least some of the time.
Those are among the findings of a recent Staples Advantage survey. In the survey, telecommuters say they feel and work better when they can do business from home. Specifically, 86 percent of telecommuters say they are more productive in their home office.
Why are they happie... Read more
Six Stress Reduction Tips for Small Business OwnersThe common denominator in reducing stress, regardless of which type it is, is a balanced workout program. Moderate exercise, such as walking, is the key to overcoming the negativity and fatigue that so often accompany every type of stress.
Here are the six kinds of stress and some additional prescriptions for reducing each of them.
#1: Emotional Stress
A recent study found that three quarters of America... Read more
Survey: Virtual Offices Offer Competitive AdvantageMore businesses are tapping into virtual offices to help them reign in costs. So says a new financial study from the Office Business Center Association International.
The OBCAI survey found that virtual offices offer everything small business owners and entrepreneurs need to conduct business in a professional setting from a permanent mailing address and phone number to call answering services and administrative support to on-demand meeti... Read more