Archives for April 2011

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How to Choose Email Marketing Software

Do you use e-mail marketing to help drive customers back to your business? If not, you could be leaving money on the table.

Building an e-mail list and communicating frequently with the people on it, when done the right way, can help strengthen the relationship between you and your customers—and boost your revenues.

Of course, if you are going to use e-mail as a marketing tool, you need to invest in e-mail marketing software. Se...

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